On Wednesday August 10th, there was a meeting held for the Executive Committee for the Annual India Day Festival that was to be held on August 20th. I am part of the Executive Committee for India Festival and play various different roles in the committee. This was meant to standard meeting with updates regarding what is going on with regards to the presentation for the festival. and it was meant to be a standard meeting until mid meeting when we got faced with a challenge that was not anticipated - "We would like for Arne Boutique to perform a fashion show for the India Festival to be held in 10 days", said the president and the Events chair for the India festival. I did not commit to it at the moment asked but asked for 24 hours before I provided them a answer, because pulling off a fashion show is not as easy as you think, you are faced with a lot of challenges: Recruiting, Planning, Music, Choreography, Hair, Makeup etc. to name a few.
I conversed this idea with the same team that planned the Fashion Show last year and we arrived at the conclusion that it is difficult but not impossible to pull this fashion show off. The next step is solve the challenges that we would face and everything to be done in 9 days as 10th day would be the big show!
Day 1-3: The Recruiting and the Music Prep began
An e-mail was sent out to get feelers on who would be able and willing to participate in the fashion show this year. Also, Columbus Ohio is a hub for Fashion due to the large clothing industry being presented here - due to which we reached out to the contacts we had to get models for our Indian Fashion show. There was hard core recruiting that went on for three continuous days. At the same time I got my friends assistance to pull together music while corresponding with all other parties involved. At the end of 3 days we had 20 mins of not finalized music and a full team of people about 23 girls and 12 boys making up 35 people.
Day 3-6: The co-ordination of practice and ordering of clothes
In order to pull of a quality product it is important to have the best designs that are currently trending to be showcased. We had some patterns like that however not all which is where we decided to order more clothes. This was the biggest challenge that we faced as we did not have enough time but the list of tasks kept increasing each day. About Day 4 we got the clothes selected and ordered from India and expressed shipped. Everything set to be arriving on Day 8.
While this was going on the co-ordination of practices began as we found a choreographer who had worked with us before. Our expectations were made clear with the Choreographer and the goal of this fashion show. Our Choreographer was very accommodating and understood where we came from. We decided to have 3 practices and 1 dress rehearsal. A total of 6 Hours of Practices.
Days 6-9: Practices
Once our practices started, it was more of a roller coaster than you could have imagined. We had about 35 people, combination of females and males, that got together for the show. Managing 35 people was a challenge, but what made it more difficult was the fact that there wasn't much of a plan. This is something that was the most difficult thing for me as I like a plan but I had to just wing it due to the lack of time availability.
There were many preparations that needed to take place before the practices started the stage had to be marked, snacks and water was arranged for the participants.
First practice was coordinating the people in groups and teaching them how to walk. The primary purpose of this years show was to put something that gets us noticed and does the marketing for the store. Also, thee was the mock music that was played so that everyone got used to the practices and the walking.
Second practice consisted of the music changing, people dropping out, and finding replacements. Alterations of clothes began for the people that did not drop out. During the initial practice feedback was given that the music needed to be more upbeat, and therefore the changing of the music occurred before the second practice.
By the end of the second practice the participants got acquainted with the music and when each individuals needed to walk, with the 20 mins of music and performance we needed to provide.
Third practice consisted of groups finalizing and co-ordination of all types of walk in one and the Final Dress Rehearsal. All the participants for the show were present on the day of and the choreography, music and the plan all came together as one.
Day 10: The Big Show!
The day of the show everything came together and the show was loved by everyone involved. The feedback we received was positive and the show was a success.
The pictures from the day of the event will be published shortly! :)